“Both Granelito and Didriksons aim to create children’s collections that last a long time and are passed from one generation to the next. When I designed the print for Didriksons I wanted to spotlight that dedication, creating patterns that were as lively as they are timeless, patterns that will function both today and next year and the year after. Timelessness is a great idea that I always try to include in all my work. ”
Moa Sandqvist Miró-Quesada, clothing designer, illustrator and founder of Granelito